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E-Commerce

2024


Building a Real-Time Data Ingestion and Analytics Framework for E-Commerce

As the Principal Engineering Consultant for a leading e-commerce platform in India, I spearheaded the development of a state-of-the-art real-time data ingestion and analytics framework. This project aimed to provide comprehensive, real-time insights into user behavior and system performance, surpassing the capabilities of traditional analytics tools like Adobe Analytics and Google Analytics.

2023


Innovating User Engagement: Developing a Real-Time Personalized Feed for E-Commerce

As the Principal Engineering Consultant for a leading e-commerce platform in India, I led the development of a groundbreaking feature: a real-time personalized feed that revolutionized how users discover and engage with content within our application. This TikTok-inspired feature, tailored for e-commerce, significantly enhanced user engagement and time spent on the platform.

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Dipankar is a seasoned digital business consultant with expertise in a wide range of tech domains. He provides services such as team building, product launching, early-stage fundraising, and tech scaling. With an impressive track record, he seeks meaningful collaborations and high impact roles in Product & Engineering. Dipankar is interested in solving intriguing technology problems and establishing research collaborations with innovative companies.

Revolutionizing E-Commerce: Building an Integrated Ad Platform and Social Commerce Solution

As the Principal Engineering Consultant for a major e-commerce player in India, I led the development of two groundbreaking platforms that significantly boosted our revenue streams and user engagement: an advanced Ad Platform and an innovative Social Commerce solution. These projects not only enhanced our digital marketing capabilities but also positioned us at the forefront of e-commerce innovation.

2022


Building a Multi-Category E-commerce Aggregator: Revolutionizing Online Shopping in India

In the bustling landscape of Indian e-commerce, finding the best deals across multiple platforms can be a daunting task for consumers. This article details my experience in developing a cutting-edge e-commerce aggregator that aimed to simplify and enhance the online shopping experience for Indian consumers.

Building a Highly Scalable E-Commerce Infrastructure: In-Memory Cart Service and API Gateway

As the Principal Engineering Consultant for a major e-commerce platform in India, I led the design and implementation of two critical components of our infrastructure: a highly scalable cart service and a robust API gateway. These projects were crucial in enhancing our platform’s ability to handle massive traffic and provide a seamless shopping experience.

Pioneering India's First True E-commerce Marketplace at Tradus

In the early 2010s, as India’s e-commerce landscape was just beginning to take shape, I had the opportunity to lead a transformative project at Tradus. As the Senior Engineering Manager, I was tasked with developing India’s first true e-commerce marketplace, a challenge that would push the boundaries of what was possible in the country’s nascent online retail space.

2021


Revolutionizing E-Commerce: Migrating from Magento to a Custom Python-Based Platform

As a Principal Engineering Consultant for a leading e-commerce company in India, I spearheaded a transformative project to migrate our platform from Magento to a custom-built, Python-based solution. This ambitious undertaking not only modernized our technology stack but also set the stage for unprecedented scalability and innovation.

2019


Revolutionizing E-commerce: Building a Recommendation System for Lenskart's Eyewear Platform

In the rapidly evolving landscape of e-commerce, personalization has become a key differentiator for businesses seeking to enhance user experience and drive conversions. As India’s largest eyewear e-commerce player and a unicorn startup, Lenskart recognized the need to leverage cutting-edge data science techniques to provide tailored product recommendations to its vast customer base. This article delves into my experience as a data science consultant, working on an innovative recommendation system that transformed the way Lenskart’s users discover and interact with eyewear products.

2017


Building a Scalable E-commerce Platform with Custom Payment Integration

In the ever-evolving world of e-commerce, creating a platform that stands out requires both technical expertise and innovative thinking. This article details my experience in building a cutting-edge e-commerce solution that not only met but exceeded client expectations, integrating custom payment solutions and social features.